GOOGLE/YAHOO SENDING REQUIREMENTS

Dear customer,

We are writing to inform you that from February 2024, Google and Yahoo will make it mandatory for email senders sending over 5,000 messages daily to include a one-click unsubscribe button in their emails.

Additionally, if email senders consistently have their messages marked as spam and fall under the 'clear spam rate threshold' of 0.3% of sent messages, Internet Service Providers (ISPs) may refuse to deliver their emails.

This means that the email senders would need to enforce stricter authentication by signing their DKIMs, as well as ensuring that SPF and DMARC records are set up correctly.

Have your system administration team make these changes.  If you are a "managed" customer we will automatically make these changes for you.

This goes into effect February 2024.

Regards,

The Monsoon Mailer Team